Retail Market Manager
Company: Synovus
Location: Largo
Posted on: February 16, 2021
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Job Description:
Job Summary:Accountable for the growth of a Synovus retail
market and management of a team and portfolio typically with loans
and deposits of between $60MM and $100MM or target annual loan
production goal > $5MM and accompanying deposit growth goal set
by market opportunity. Actively involved in business development
efforts, primarily in small business lending, deposit acquisition,
and customer retention. Effectively builds personal relationships
with customers, prospects and team members and is passionate about
strengthening the community as a market leader. Invests time in
coaching and development of team for overall branch profitability.
Executes sales and marketing strategies for the branch. Responsible
for hiring and building an effective branch team and modeling the
Synovus values. Maintains prescribed security controls.Job Duties
and Responsibilities:* Manages all the functions and team members
of a medium to large full service branch. Accountable for the
overall branch success, including branch profitability, sales,
customer service and support, and team development. Branch
typically handles loans and deposits $60MM - $100MM or annual loan
production goals > $5MM and accompanying deposit growth goal set
by market opportunity. * Develops and maintains a quality,
diversified loan portfolio, including various types of loan
programs: consumer, small business and real estate. May delegate
the majority of consumer lending activities to branch sales team.
Adheres to established loan policies and procedures. * Uses Synovus
sales management tools to proactively identify, retain and deepen
current relationships, as well as identify and develop prospective
clients/centers of influence. Effectively prepares for sales and
customer calls to add value and strengthen personal relationships.
Serves as the primary contact for small business relationships
within designated market. Heavily involved in outside calling
activities to small business owners. Effectively uses Business
Partners such as private wealth , financial planning, commercial
banking and other line-of-business segments to strategize and
develop comprehensive banking relationships. * Inspires the team to
model the Synovus brand and values. Effectively networks to recruit
top talent. Coaches and develops branch team in areas such as sales
management, customer service, and compliance with company policies.
Holds quality conversations with individual team members when
discussing performance and development. Actively engages in the
performance management process. May delegate the management of
branch team. * Protects the assets of the bank by aggressively
managing credit quality and minimizing losses. Reviews risk
management reports and coaches team on risk-related and/or quality
issues. Maintains prescribed security controls to protect the
facility against criminal and fraudulent operations and unnecessary
risks of exposure. * Creates and maintains the branch business plan
and/or sales activity plan. Directs sales and customer service
activities for a variety of financial products and services.
Deploys resources to optimize individual and team performances. *
Responsible for monitoring branch compliance with bank policies,
procedures and operational integrity, and explanations of local
programs, policies and objectives in partnership with Regional
Operations Manager. * Directs the coordination and communication of
sales, marketing, and product initiatives within the branch. *
Coaches and develops branch team in assessing customer needs and
maximizing sales opportunities through direct sales and referrals
to business partners within other areas of the company. * Actively
involved and engaged in the community in a leadership capacity and
seen by the community as a market leader. Finds ways to add value,
connect others and strengthen designated community. * Establishes
short-term department goals to achieve functional area objectives.
Implements new policies and procedures. * Each team member is
expected to be aware of risk within their functional area. This
includes observing all policies, procedures, laws, regulations and
risk limits specific to their role. Additionally, they should raise
and report known or suspected violations to the appropriate Company
authority in a timely fashion. * Performs other related duties as
required.Competencies:* Achieving Goals: Focuses efforts on results
that matter; builds enthusiasm for the organization's goals;
demonstrates a passion for producing top quality work; handles high
priority tasks with a sense of urgency. * Driving Change:
Effectively manages the communication process surrounding change;
advocates with team members to embrace the benefits of change;
follows up and drives change efforts through to completion;
provides team members with the support they need to handle change.
* Building an Effective Team: Attracts, selects, and retains
talented team members in his/her branch; uses clear and objective
action plans with team members to drive development; provides
regular coaching and feedback to improve performance; creates
strong morale and spirit on his/her team by sharing wins and
successes. * Business Development: Demonstrates a proficient
knowledge of products and services to customers; uses effective
selling techniques with customers; expands the organization via new
businesses; closes sales effectively. * Business Acumen:
Demonstrates well-rounded business and industry knowledge; displays
sound financial understanding of the key profit driver; knows how
businesses work and the competition; thinks holistically and
identifies systemic solutions to problems. * Communicating:
Communicates clearly and effectively in a concise and
straightforward manner; adapts communication style to the audience
and situation; openly shares information and keeps people updated;
listens patiently and asks questions to clarify others' point of
view. * Customer Focus: Demonstrates a passion for exceptional
customer service; anticipates and responds to changing customer
needs; leads others to deliver outstanding customer service;
champions company standards associated with superior customer
service. * Initiative: Is personally committed to and actively
works to continuously improve him/herself; delegates effectively
and to the right level; understands that different situations and
levels may call for different skills and approaches; self starter
to seize opportunities as they arise.* Building Relationships:
Builds strong personal networks with team members, customers and
community; values diversity in people and viewpoints; breaks down
silos and builds trust across business units; leverages the
knowledge and skills of others. * Job Knowledge: Shares knowledge
willingly with others; demonstrates insight into the industry, the
market, and competitors; demonstrates a strong work ethic and high
performance.* The information on this description has been designed
to indicate the general nature and level of work performed by
employees within this classification. It is not designed to contain
or be interpreted as a comprehensive inventory of all duties,
responsibilities, and qualifications required of employees assigned
to this job.Minimum Education: Bachelor's Degree in finance or
business related field, or an equivalent combination of education
and experienceMinimum Experience: Three (3) years experience
managing a branch or department in the financial service industry
of similar scope and scale with an outside business development
focus and proficiency in small business lending;-- OR--Three (3)
years experience in an outside business development lending role
within banking, such as a business banker or private banker.
Additional qualifier for this Ievel-- previous experience managing
a team and portfolio with loans and deposits between$60MM and
$100MM.Required Knowledge, Skills, & Abilities:* Ability to coach,
inspire, develop and lead a team to achieve results * Strong
knowledge of federal, state and other banking regulations * Strong
knowledge of businesses and small business banking products
including lending, deposits and investment areas * Strong
sales/outside business development and small business
credit/underwriting skills * Proven self starter that can
effectively prioritize and adapt to change * Active involvement in
local community organizations * Strong aptitude for effective
problem-solving * Certification(s): This position requires
successful registration and issuance of a unique identification
number from the Nationwide Mortgage Licensing System (NMLS) in
compliance with the Secure and Fair Enforcement for Mortgage
Licensing Act of 2008 (SAFE ACT). Registration must be accomplished
within an established timeframe after initial employment and
includes a nationwide finger print check. Synovus is an Equal
Opportunity Employer supporting diversity in the workplace.
Keywords: Synovus, Largo , Retail Market Manager, Hospitality & Tourism , Largo, Florida
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